Rooted Rose Recreation & Wellness

Rooted Rose Recreation & Wellness

Rooted Rose hosts outdoor education, stand-up paddleboarding, group hikes, yoga, and wellness retreats based all around the country, yet founded in New Hampshire. When I began working with Rooted Rose, I started on paper. It felt right for such an organic company. Once three logo sketches got the approval, I began digitizing them on Adobe Fresco & Illustrator. Going through the process with the founders happened so naturally - and in no time we had a logo solidified. When the logo was finalized, the website was put right into works. I created an internal scheduling and calendar system that would allow for clients to book retreats & classes directly through the site without any third party providers.